Hey, I love Star Wars as much as the next geek and I was excited for Force Friday, but I wasn’t going to do any midnight shopping. Well, in a physical store, at least. Honestly, the more I researched what merchandise was coming out, the less impressed I was. I understand this is the first wave though, so I’m assuming the really cool stuff (with Luke, Leia and Han) will be coming out closer to the movie’s release.
I didn’t go to check out Target or Walmart for their Star Wars merchandise until Sunday. My Target had a pretty large collection of Star Wars stuff (in two different locations) and they were pretty much wiped out of all the action figures. All that was left behind in the toy section were a bunch of Hot Wheels and LEGO stuff and lightsabers. Their second area had more of a variety of things. Bedding, backpacks, coloring books, stickers, masks, licensed food products, etc.
Again, seeing it all in person… not that impressed. I mean it’s cool to see people excited over the movie and to see all of this new merchandise, but it was nothing I felt I needed to have.
Walmart didn’t have any special Star Wars section. Everything they did have was located where you’d expect it to be (toys, clothing, etc.) with no fanfare or special signage or extra space. I guess Walmart is the one place big enough to shrug their shoulders at creating special Star Wars displays.
Between Target and Walmart, I didn’t get much.
From Target: Star Wars cereal and a can of Star Wars Spaghettios. From Walmart: three new Star Wars t-shirts. I’m already in love with BB-8, so that’s instantly my favorite shirt now. The Star Wars cereal has two different boxes — one with Yoda and one with Darth Vader. The cereal isn’t bad but there aren’t enough marshmallows in it. Despite all being the same color, the cereal pieces are fruit-flavored, but only lightly. It’s not overpowering like Fruit Loops but it has a similar taste.
Look at that beautiful label for the Spaghettios!
But, wait! There’s more! Months before I knew Force Friday was a thing, I pre-ordered Star Wars: Aftermath from Amazon. All I knew at the time was this was going to be the first book of the Disney expanded universe and would be used to fill in the gaps between Return of the Jedi and The Force Awakens. There are some other novels out with the banner of “Journey to Star Wars: The Force Awakens“, but from what I’ve seen, they seem to be aimed at kids and young adults. There are some Marvel comics as well, and I already have a few of the collected editions pre-ordered. Anyway, Aftermath is really the first “major” novel in the Disney canon and is part one of “The Aftermath Trilogy”. No word on when the other two books will be released.
While I didn’t GO anywhere on Friday to pick up merchandise, I did order Sphero’s BB-8 droid online. I tried using Disney’s online store, but the submit button was broken so I found it at Bed Bath and Beyond’s website, of all places. Pretty excited for this app-enabled droid. So, yeah, some t-shirts, a book and app-controlled robot? I think my Star Wars score was pretty good afterall.
The next thing I want to get is Air Hogs’ Star Wars Ultimate Millennium Falcon Quad copter!